#LoveLocalRD is more than a shop local campaign, because at the core, it’s as much about people as it is about business. In a city known for entrepreneurship, this means highlighting stories of those who help our community succeed – consumers included.

This is a movement to connect with your friends, family, and neighbours, while restoring our local pride and encouraging us to think bigger about the impact we can make with every dollar. Throughout 2021’s holiday season, we’ll be encouraging those connections with contests, spotlights, and other exciting features all over the city. So go out to local businesses with hot pink signage, and you can shop where your heart is – where your support will come full circle and directly contribute to the things that make living in Red Deer worthwhile.